Last Updated on September 12, 2022 by UDC Sports
When it comes to sports facilities, there’s a lot of competition out there—pun intended.
If you want to build a new sports field, court, or other athletic facility that will stand out from the rest, you need to offer something unique that will attract guests to your venue.
With the right amenities and features, your sports facility can become the go-to destination for athletes and fans alike.
Here are 9 solid ways you can make your new sports facility stand out from the rest:
#1 – Focus on Form (as Well as Function)
One way to do this is to focus on the visual appeal of your facility. This could include things like an unusual or eye-catching sports field design, or unique aesthetic features that make it stand out from the rest.
Of course, it’s important to make sure that your facility is also functional and meets the needs of your athletes, but don’t underestimate the power of a good first impression. A professional, experienced sports field design firm can help you create a facility that looks great and functions even better—the perfect combination for attracting new guests.
#2 – Consider an Indoor/Outdoor Concept
With an indoor/outdoor concept, your sports facility can offer the best of both worlds. Guests can enjoy the comfort of an indoor space when the weather isn’t ideal, and then take advantage of your outdoor spaces when the sun is shining. This type of setup also allows you to host a wider variety of events, including both team sports and individual activities.
Of course, it will only make sense to invest in an indoor/outdoor concept if you have the space and budget to do so—but if you do, it could be a real game-changer for your facility.
#3 – Incorporate Technology
In today’s world, technology is everywhere—and that should include sports facilities. However, many sports venues have yet to fully embrace the power of technology. By incorporating things like digital signage, interactive displays, and even virtual reality, you can give guests a truly unique experience that they won’t find anywhere else.
In addition, while it may sound very basic, making sure that your facility has a strong online presence, including a reliably-functioning website to display information and events—and don’t forget good Wi-Fi coverage!—is essential in today’s tech-centric world.
#4 – Add Some Local Flair
Local flavor is always a hit, no matter what type of business you’re running. When it comes to sports facilities, this could manifest in a number of ways. For example, you could focus on supporting local athletes by hosting events or tournaments that feature them. You could also add local art to your facility, or even create a space that celebrates the history of sports in your area.
By adding some personal touches, you can make your facility feel like a true home for your community.
#5 – Invest in Top-of-the-Line Sports Equipment
Another way to make your facility stand out is to invest in top-of-the-line equipment. This could be anything from the latest and greatest in turf technology to state-of-the-art scoreboards. If you want your guests to have the best experience possible, it’s important to give them access to the best resources. Not only will this help attract new guests, but it will also keep your existing guests coming back for more.
#6 – But Don’t Forget the “Small Stuff”
Even the smallest details can make a big difference when it comes to attracting guests to your sports facility. Something as simple as adding shade structures or comfortable seating can make a world of difference, especially in hot weather climates.
If your budget allows, you might also consider re-surfacing your field with artificial turf—it’s not only more durable and low-maintenance than natural grass, but it also provides a more consistent playing surface and can even help prevent injuries.
#7 – Make It Green
Another way to make your facility stand out is to focus on sustainability. This is becoming increasingly important to consumers, so if you can show that you’re doing your part to be eco-friendly, it could give you a competitive edge. There are a number of ways to make your facility more sustainable, from using energy-efficient lighting to using recycled materials in your construction.
Using artificial turf instead of natural grass is also a great way to reduce your water usage. Using recycled, rehabilitated artificial turf for your sports field is another way you can really go above and beyond when it comes to being green—and it can also save you some green at the same time!
#8 – Offer Unique Amenities
In addition to offering top-notch equipment, you can also make your facility stand out by offering unique amenities that other facilities don’t have. This could be anything from a world-class training facility, to on-site childcare, to unique concessions.
If you can offer something that other facilities can’t, you’ll be sure to attract new guests—and keep them coming back.
Going back to local flair, you could also focus on offering regional cuisine at your concessions stand, or even teaming up with a local brewery to offer craft beer.
#9 – Offer Something for Everyone
Another great way to attract guests to your sports facility is to offer programs and classes. This could include things like after-school programs for kids, adult leagues, or even things like yoga and fitness classes.
Offering a variety of programs will not only make your facility more attractive to a wider number of guests—increasing its popularity—but it will also help you generate more revenue.
Final Thoughts
These are just a few ideas to get you started—but ultimately, the sky’s the limit when it comes to building a sports facility that will stand out from the rest. With a little bit of creativity and some strategic investments, you can create a space that will attract new guests and keep them coming back for more.
At the end of the day, it’s all about the experience people have at your facility. No matter what you do to make your facility stand out, if the guests don’t have a good time, they’re not going to come back. So, focus on making your facility a welcoming and enjoyable place to be, and you’ll be sure to succeed.
Sports Facility Design & Construction by UDC Sports
Making your new sports facility stand out from the competition doesn’t have to be difficult—or prohibitively expensive. By following the tips given above, you can attract new guests and ensure that your new sports facility is the talk of the town, the county, or even the state!
So what are you waiting for? It’s time to get started bringing your dream sports facility to life!
If you need help designing or constructing a sports facility, the experts at UDC Sports are here to help. UDC specializes in designing and constructing all types of sports fields and facilities that meet the specific needs of our clients. Contact us now to learn more about what we can do for you—we’re ready to help you bring your vision to life!
